Effects of climate change awareness on green purchase behaviour, biking, and walking time: moderated mediation by sustainability knowingness

Walking and biking are central to the growing health-sustainability debate for favouring the planet and protecting individuals against disease. Research has shown that environmental knowledge factors such as Climate Change Awareness (CCA) and Sustainability Knowingness (SK) can positively influence pro-environmental behaviours [e.g., Green Purchase Behaviour (GPB)]. However, no study has tested the effect of CCA and SK on bicycling (biking) and walking time. This study, therefore, investigated whether there is a moderated mediation by SK in the association of CCA with GPB, walking, and biking time.

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